The logo for the Goa Arts & Literary Festival features a bold and modern design. It uses a vibrant teal background that evokes freshness and creativity. The text is rendered in a clean, sans-serif font, with a striking contrast between the bright yellow and white lettering. The playful arrangement of the words, with some letters capitalized and others lowercase, adds an artistic and unconventional feel, reflecting the festival's creative essence. The ampersand is stylized with a sweeping, curvilinear form, giving the design a dynamic flow and a sense of movement. Overall, the logo exudes a contemporary and lively aesthetic, perfectly capturing the spirit of art and literature.